Location
Bristol
Position
Marketing, Data & Insight
Advertising Salary
Salary aligns with market and experience +8% annual bonus
Vacancy Type
Fixed Term Contract / Secondment
Careers Site Advertising End Date
06 Nov 2026

About The Role

Join the RAC as a CRM & Marketing Consultant and take a hands-on role in delivering customer communications and marketing campaigns across some of our key customer journeys.

We’re currently recruiting for two Fixed-Term Contract opportunities, one for 6 months and the other for approximately 9–12 months. While each role has a different area of focus, both offer the opportunity to manage integrated marketing campaigns, develop customer communications and work closely with stakeholders to deliver measurable results.

Working within our Brand & Communications team, you’ll take campaigns from planning through to delivery and optimisation, using customer insight and performance data to continually improve outcomes. You’ll work across email, web, app and other customer channels, ensuring communications are relevant, effective and focused on customer needs.

We’re looking for someone who enjoys a varied, hands-on role and can balance creativity with strong delivery. You’ll be comfortable managing campaigns, working with stakeholders and using results to identify opportunities for improvement.

What you’ll do

  • Manage end-to-end customer marketing campaigns, from planning and briefing through to launch, measurement and optimisation
  • Deliver and optimise CRM communications across email, SMS, app and push notifications
  • Use customer insight, segmentation and performance data to improve targeting, engagement and results
  • Manage customer-facing content across web, app and other owned digital channels
  • Support testing and optimisation across campaigns and customer journeys
  • Write and brief engaging customer communications and creative content
  • Work with Marketing, Digital, Insight, Product and Operations to deliver activity effectively
  • Analyse campaign performance and recommend practical improvements
  • Manage campaign budgets, approvals, purchase orders and supplier relationships where required
  • Ensure communications are clear, customer-focused and meet relevant regulatory requirements

What you’ll need

  • At least 2 years’ experience in CRM, campaign marketing, customer marketing or customer communications, delivering end-to-end campaigns
  • Strong hands-on email marketing and CRM campaign experience
  • Experience managing content and campaigns across digital channels such as email, web, app, SMS or push notifications
  • Familiarity with CRM or marketing automation platforms such as Bloomreach or similar, plus an understanding of customer journeys, segmentation and campaign performance
  • Strong communication, stakeholder management and organisational skills, with the ability to analyse results and manage multiple priorities
  • A creative, proactive and self-starting approach with strong attention to detail
  • Awareness of FCA requirements and the importance of clear, fair and customer-focused communications

Location & Salary

Location: Bradley Stoke, Bristol (hybrid working, Tuesday and Wednesday in the office and three days remote)

Salary: Aligns with market and experience

Contract: Two FTC opportunities available, one for 6 months and one for approximately 9–12 months

As a CRM & Marketing Consultant at the RAC, you’ll get benefits that go the extra mile

  • Earnings That Motivate – enjoy a competitive salary plus automatic enrolment in our ‘Owning It Together’ Colleague Share Scheme – a unique opportunity to share in RAC’s future success and be rewarded for the exceptional work you deliver.
  • Tools to Drive Your Future – get started with a free RAC Ultimate Complete Breakdown Service from day one, plus access to a car salary sacrifice scheme (including electric vehicle options) after 12 months, delivering serious tax savings.
  • Time Off That Matters – enjoy 25 days annual leave, plus bank holidays. We also support work-life balance with paid family leave, flexible schedules, and practical resources to help navigate personal commitments.
  • Financial Security & Perks – pension scheme with up to 6.5% matched contributions alongside life assurance cover up to 4x salary (10x optional with flex benefits), designed to support you long-term. Qualifying Earnings apply.
  • Wellbeing That Works for You – our 24/7 confidential support service is available to you and household members aged 16+, offering reassurance whenever you need it.
  • Extras That Make a Difference – access Orange Savings, our exclusive discount portal with deals across top retailers, holidays, tools, tech and more. After passing probation, you’ll automatically join our Colleague Share Scheme, giving you a stake in our collective success.

Why the RAC?

For more than 128 years, we’ve been keeping drivers moving, and today we’re trusted by over 15 million members. We’re also trusted by our people, with a 4.5-star Glassdoor rating showing that the RAC is a place where support, ambition and opportunity go hand in hand.

We welcome people from every background, value every voice, and back your growth every step of the way. At the RAC, you can bring your full self to work and we’ll be with you every step of the way to help you grow and develop your career.

Please note: We’re recruiting for two CRM & Marketing Consultant FTC opportunities. During the recruitment process, shortlisted candidates may be considered for either role depending on their experience and strengths.

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